{"id":25065,"date":"2015-07-18T10:28:33","date_gmt":"2015-07-18T10:28:33","guid":{"rendered":"https:\/\/unik.kerley.ge\/?p=25065"},"modified":"2024-11-08T10:30:03","modified_gmt":"2024-11-08T10:30:03","slug":"667","status":"publish","type":"post","link":"https:\/\/cue.edu.ge\/en\/667\/","title":{"rendered":"One more training workshop on Digital Marketing…Hurry up and Register NOW!!!"},"content":{"rendered":"
\n

Within the framework of TEMUS project \u201cCruise-T\u201d two-day training workshops are going to be held at Kutaisi University on the 20-21 July, 2015 from 10:00 to 13:00.<\/p>\n

 <\/p>\n

The training courses designed by European experts will be conducted exclusively for Kutaisi University students. The training workshops on different topics will be simalteneously held in different rooms.<\/p>\n

 <\/p>\n

Room<\/strong>\u00a0401<\/strong><\/p>\n

–\u00a0\u00a0\u00a0\u00a0\u00a0Trainers<\/strong>:<\/strong>\u00a0<\/strong>Jana Kucerova and Ludmila Smardova (Slovakia)<\/p>\n

Topics<\/strong>:<\/strong><\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Sustainable tourism development<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Quantitative and qualitative research methods<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Tourism supply analysis<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Homework Assignment for students (Tourism supply analysis \u2013 Kutaisi city center)<\/p>\n

 <\/p>\n

Room<\/strong>\u00a030<\/strong>8<\/strong><\/p>\n

Trainer<\/strong>:<\/strong>\u00a0<\/strong>Natalie Audrey Balch (Germany)<\/p>\n

Topics<\/strong>:<\/strong><\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Service Quality in the Hospitality Sector:Improvement Opportunities and Tools<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Service Culture<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Service Blueprint<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Complaint Management<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Management of Waiting Time<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Critical Incident Technique<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Mystery Check<\/p>\n

 <\/p>\n

Room<\/strong>\u00a0306<\/strong><\/p>\n

Trainer:\u00a0<\/strong>Gergana Zhelyazkova (Bulgaria)<\/p>\n

Topics<\/strong>:<\/strong><\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Destination development, management and positioning for economically sustainable tourism development<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Destination Positioning, Branding and Image Development<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Developing Destination Marketing & Positioning Strategies<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 SWOT Analysis<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Measuring destination sustainability with the European Tourism Indicator System<\/p>\n

 <\/p>\n

Room<\/strong>\u00a030<\/strong>3<\/strong><\/p>\n

Trainer:\u00a0<\/strong>Manuel Demetz (Italia)<\/p>\n

Topics<\/strong>:<\/strong><\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 DMO (Destination Management Organization) Management<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Developing a USP (Unique Selling Point) for a destination<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 DMO & Consumer Brand Management<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Consumer Targeting and Customer Journey<\/p>\n

\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Digital Marketing<\/p>\n

 <\/p>\n

If you\u00a0would like to attend one of\u00a0these training workshops,\u00a0please\u00a0contact\u00a0Prof.\u00a0ElgujaDeisadze<\/strong>\u00a0for registration at the Room 102 (mob: 599 94-40-34). The student must indicate which\u00a0course\u00a0he\/she\u00a0wish to attend.<\/p>\n

 <\/p>\n

The special certificates signed by foreign experts will be awarded to active students.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Within the framework of TEMUS project \u201cCruise-T\u201d two-day training workshops are going to be held at Kutaisi University on the<\/p>\n","protected":false},"author":6,"featured_media":24829,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[78],"tags":[],"class_list":["post-25065","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-other"],"acf":[],"_links":{"self":[{"href":"https:\/\/cue.edu.ge\/en\/wp-json\/wp\/v2\/posts\/25065","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cue.edu.ge\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cue.edu.ge\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cue.edu.ge\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/cue.edu.ge\/en\/wp-json\/wp\/v2\/comments?post=25065"}],"version-history":[{"count":1,"href":"https:\/\/cue.edu.ge\/en\/wp-json\/wp\/v2\/posts\/25065\/revisions"}],"predecessor-version":[{"id":25066,"href":"https:\/\/cue.edu.ge\/en\/wp-json\/wp\/v2\/posts\/25065\/revisions\/25066"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cue.edu.ge\/en\/wp-json\/wp\/v2\/media\/24829"}],"wp:attachment":[{"href":"https:\/\/cue.edu.ge\/en\/wp-json\/wp\/v2\/media?parent=25065"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cue.edu.ge\/en\/wp-json\/wp\/v2\/categories?post=25065"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cue.edu.ge\/en\/wp-json\/wp\/v2\/tags?post=25065"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}